HIDDEN - THANK YOU for confirming your registration for our event!
Below we have included resources for you as you prepare for the big day! Enjoy!
PREPARING FOR THE BIG DAY
PROMO MATERIALS
Feel free to use these tools help you get the word out about your amazing business!
Pick 3 of the prompts below to craft a short 3-Breath Pitch to test on potential customers.
"BREATH" IDEAS
- Opening Hook (What could you say to grab attention in 10 words or less?)
“Hi, my name is [name]...”
“My company is [company name]...”
“My product is called [product name]...”
“This year, I’m selling [product]...”
“I made/make them using [materials or ingredients]...”
“You can use it to [solve this problem or create this benefit]..."
(OPTIONAL) End with Hook or Call to Action
What's ONE QUESTION you might be able to ask to LEARN MORE about whether or not they might need your product? What can a potential customer DO if they’re interested?
Examples:
- (HOOK) "What is YOUR favorite color?" (if you were selling scarves or earrings)
- (HOOK) "Do YOU know anyone who has a dog?" (if you were selling dog treats)
- (CTA) “Don’t forget to COME TO MY BOOTH at the Children’s Business Fair on May 16th!”
- (CTA) “WILL I SEE YOU on Saturday at the fair?”
EMAIL TEMPLATE
Below is a suggested email template. Just copy. paste, personalize (where there are italics) and send. We suggest you reach out to your supporters 1-2 weeks prior to the event.
SUBJECT: Invitation to Support [ME / US] at the Children’s Business Fair on Saturday, May 22th
BODY:
Hi!
[I / we] would like to invite you to support [my / our] business at the Children’s Business Fair. [My / Our] business is named [insert business name] and [I / we] will be selling [add your products and/or services here]. [I / We] would appreciate seeing you at the Fair.
Here is the information about the event so you can come out and shop!
11200 Lakeline Mall Drive
(We'll be in the Dillard's parking lot, across from D-BAT)
Cedar Park, TX 78613
click for map
To save this event to your Google calendar, click here.
Thank you and [I / we] look forward to seeing you there!
[add your signature(s) here, which should include your business name]
[it can also be effective to include a picture of you with your products as well!]
E-FLYERS
Feel free to copy/paste these virtual flyer graphics into social media posts and emails!
DIY FLYERS - PRINTABLE
PROMOTE YOUR BUSINESS WITH CUSTOM SWAG!
SHIRTS
STICKERS
BUTTONS
FLAGS
BAGS
LOGISTICAL DETAILS
THE LOCATION
Lakeline Mall
11200 Lakeline Mall Drive
Cedar Park, TX 78613
NOTE: We WILL NOT be next to the Lakeline Farmer's Market this year, as they told us recently that they'll be moving to another parking lot that is too small for our fair.
If you are arriving from Lakeline Mall Drive, TAKE A LEFT and continue around to the Dillard's parking lot, across from D-BAT.
WHAT WILL BE PROVIDED
- 1, 10'x10' pop-up canopy tent
- 1, 6' folding table
- Tent weights
WHAT TO BRING
KEY ITEMS:
- Chairs (we will not be providing any chairs!)
- Products + Materials + Equipment
- Booth Displays + Decorations
- Sign
- Table Cloth
- Lunch + Snacks
- LOTS of Water + Handheld Fans, if you have them (it's going to be hot!)
- Sunscreen (it's going to be sunny!)
Money Box + Paper + Pen
WIND BACK UP PLAN (Assume it will be windy! Do you need paperweights or anything else to help make sure the wind doesn't spoil your plans?)
- ***NOTE*** You WILL NOT have access to power, so if you need to bring a silent (super quiet) generator, feel free.
THE BIG DAY
THE TIMELINE
- Unload in the Unloading Zone and then park.ORE PARKING, please plan on unloading in the Unloading Zone.
- Please park in the designated Parent Parking area (see map)
- After setting up, don't forget to stop by the Check In Table (Red Square - see map) and get your T-shirt!
- Please plan on being fully set up, checked in and ready to sell no later than 11:50a!
- You'll hear "Into the Unknown" by Panic at the Disco when it's time to gather!
- Grab your snacks and drinks and head down to the Center Green for a Picnic Snack on the Center Green (see map)
- This is your chance take a quick break and recharge for the second half of the fair! We'll have blankets and bubbles...and there may even be a dance party!
- This is an optional activity - if you don't want to stay the full time, no worries - we'll plan on wrapping it up and sending entrepreneurs back to their booths after around 15-20 minutes (around 2pm)
- Parents can cover the booths during this time if needed!
- We'll end with a Supporter Cheer Tunnel where parents and attendees can cheer the young entrepreneurs on as they make their way back to their booths for Break Down + Clean Up
- Out of respect for the Domain Farmer's Market Vendors, please DO NOT Break Down + Clean Up before 3:34p!
- Please pack up your tent and table and return them to the Tent + Table Drop Off Area (Purple Square - see map) before leaving the fair!
ARRIVAL + CHECK-IN + SET UP
NOTE:
We WILL NOT be next to the Lakeline Farmer's Market this year, as they told us recently that they'll be moving to another parking lot that is too small for our fair!
If you are arriving from Lakeline Mall Drive, TAKE A LEFT and continue around to the Dillard's parking lot, across from D-BAT!
5-STEP SET UP + CHECK-IN PROCESS:
1. Unload + Check In
Drop off your stuff at the designated Unload Area and swing by the Check-In Table. (see map)
2. Find Your Booth + Park
Carry your gear to your spot and park in the designated Customer Parking Area (see map)
3. Grab a Tent + Table
Pick up a tent and table (we've got plenty!) and bring them to your spot.
4. Set Up Your Booth
Assemble your tent, set up your table, and arrange your display so you're looking sharp.
5. Be Ready by 9:50 AM
Have everything ready to sell - your customers are almost here!
THE PARENT LOUNGES
Chill in the shaded Parent Lounge tents, catch up with other parents, and enjoy a little fun while your boss young entrepreneur runs their booths!
PARENT LOUNGE - WHAT TO BRING
- Camp chairs
- Plenty of water/drinks
- Lunch + Snacks
- Book, games or other entertainment
- Sunscreen/Hat/Sunglasses
- Fans (handheld or battery powered) or other cooling tech (like those cooling neck bands, etc) - even in the shade, it will be hot! If you have a preferred method of keeping cool, plan on bringing it!
- Picnic Blanket (if you have small children who are also tagging along)
- BONUS - Wanna be the popular kid at the party? Bring a snack to share with other parents!
AWARDS
- Most Original
- Most Business Potential
- Best Presentation
Age Categories: ages 6-9; ages 10-13; ages 14+
NOTE: To honor the spirit of the Children's Business Fair, booths must be led and operated by the young entrepreneurs themselves. While parents are welcome to support from the sidelines, any booth found to be primarily run by an adult will be disqualified from award consideration. Thank you for empowering your child to take the lead!
Guidelines for Parents and Guardians
- Parents of younger children may sit in their booth, but the children are to be responsible for the setup, sales and interacting with the customers.
- This event is designed to give children a taste of selling a product. Please let them have that experience.
- Any parent seen selling to the customer or promoting the child’s product will result in disqualification from the competition.
HIDDEN - FAN FAVORITES FEEDBACK + VOTING
This year, we'll be providing a way for our shoppers to celebrate excellence and give feedback directly to the entrepreneurs! ALL of our awards this year will be based on the feedback that they receive from shoppers!
We will begin compiling the scores at 12:00p! You can give feedback to as many entrepreneurs as you want - so if you see someone that you want to recognize for their hard work, determination, positive attitude and enthusiasm, unique offering, awesome presentation, etc. SHOW THEM SOME LOVE!
Simply scan the Booth QR, submit your scores + feedback and you're done! It takes less than a minute!
BREAK DOWN + CLEAN UP
BREAK DOWN + CLEAN UP
After the Awards Ceremony, when the fair officially ends, please plan on breaking down your booth prior to leaving.
5-STEP SET UP + CHECK-IN PROCESS:
1. Pack Up Business Items
Gather all products, displays, and personal items from you booth.
2. Collapse + Stack Table
Fold up your table and stack it in the designated table area.
3. Collapse + Pack Tent
Take down your tent, pack it up and collect the weights.
4. Load Tent + Weights
Bring the tent and weights to the designated tent area and load into the back of the truck.
5. Clear Your Booth Space
Make sure your booth area is clean and free of debris.
Still have questions? Email us at support@actonacademynwaustin.org
